Spillebranchen, a trade association representing the betting and online casino industry in Denmark, has welcomed Playtech and Evolution Gaming as its newest members. This partnership will allow Playtech and Evolution to collaborate with Spillebranchen and its other members to promote best practices in the industry.
The primary goal of Spillebranchen is to create a responsible and sustainable gaming market by fostering cooperation between gambling businesses and regulatory authorities. The addition of Playtech and Evolution to its membership further diversifies and strengthens Spillebranchen’s voice in efforts to advocate for a fair, transparent, and responsible gaming environment.
In addition to Playtech and Evolution, other industry members include well-known names such as Bet365, Betsson, Betfair, Danske Licens Spil, Entain, Kindred Group, LeoVegas, and Mr Green. Spillebranchen believes that the expertise and insight brought by Playtech and Evolution will be invaluable as they work collectively to shape the future of online gambling in Denmark and beyond.
However, this announcement comes amidst concerns over underage gambling in Denmark. A recent study by the Danish regulator, Spillemyndigheden, revealed that approximately 15% of young people aged between 15 and 17 have engaged in gambling activities. The study also highlighted that 35% of young people had participated in skin betting, a feature in video games where players can win virtual items.
Furthermore, the report found that 4% of calls made to the StopSpillet gambling helpline came from players under the age of 18, indicating that individuals are at risk of developing gambling-related issues at an early age.
In response to these concerns, Spillemyndigheden issued fines totaling DKK100,000 to an individual for advertising illegal games on two websites. These fines were imposed due to the offering of games by operators without a license in Denmark, as well as linking to sites where users could gamble, even if they were registered with ROFUS, the national self-exclusion program in Denmark.
This development underscores the ongoing need for responsible gambling practices and measures to address underage gambling in Denmark. the inclusion of new members like Playtech and Evolution aligns with Spillebranchen’s commitment to shaping a responsible and sustainable gaming market for all individuals who enjoy gambling responsibly.